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A Recipe for a Remarkable Community Brand
Power Lunch Webinar
Creating a brand that resonates with your community is like cooking up a crowd-pleasing dish – it takes the right ingredients, a careful blend of flavors, and a pinch of creativity to bring it all together.
In this session, we’ll reveal our secret recipe for building a memorable, authentic brand for local government agencies. Whether you’re a small community or a big city, the same elements apply: a generous scoop of research, a dash of local flavor, a pinch of risk-taking, and a heaping measure of community pride.
Join PRSA CCC for the Spring Mega Mixer
Join PRSA CCC for the Spring Mega Mixer — a celebration of creativity, connection and collaboration!
This annual event brings together professionals from across the public relations, advertising and marketing industries for an evening of networking and community building. Whether you’re a member of AAF Sacramento, CAPIO, Capitol Creative Alliance, AMA Sacramento Valley, or simply passionate about the industry, you’re welcome to attend. Come mix, mingle, and make meaningful connections with fellow communicators from across the region!
Earn Your APR in 2025: Everything You Need to Know to Start Now!
Ready to take the next step of professional development in your communications career? Wishing you were more strategic? Think APR!
Join us for a webinar that covers what Accreditation in Public Relations is, how it can help you develop a strategic communications mindset, and how you can start your own APR journey.
Successful Communication Strategies for Public Agencies Webinar
Partnership with CSDA
Developing a communication strategy sets your agency or department on a trajectory for success and serves as a comprehensive roadmap with clear goals, objectives, strategies and tactics. In this session, you’ll gain the expertise to devise measurable communications strategies that will bring clear value to your organization
Communications 101 Workshop
In Person Workshop - Sacramento
New to the field of public-sector communications? Whether you’ve recently started your career, transitioned from a different profession or just need a refresher, this full-day workshop is for you! During this boot camp, you’ll learn core strategies, tools and techniques to level-up your communications skills.
Key takeaways from this workshop include information on:
Communications 101 Workshop
In Person Workshop - Newport Beach
New to the field of public-sector communications? Whether you’ve recently started your career, transitioned from a different profession or just need a refresher, this full-day workshop is for you! During this boot camp, you’ll learn core strategies, tools and techniques to level-up your communications skills.
Key takeaways from this workshop include information on:
Navigating PFAS: Data-Driven Communications Strategies for Public Agencies
Power Lunch Webinar
Recent news headlines have been sounding the alarm about “forever” chemicals called PFAS (per- and polyfluoroalkyl substances). Across California, local governments and public agencies face a growing need to educate and inform the communities we serve about these troublesome pollutants and how they impact our health and environment. If you work for a fire, airport, water, or wastewater district, you likely already feel the urgency to create a PFAS communications strategy.
Calling All Communications Stars: CAPIO’s EPIC Awards Entries Now Open!
Ready to celebrate your team’s achievements and see your hard work in the spotlight? CAPIO’s prestigious EPIC awards is now open for entries, recognizing the most impactful and innovative communications efforts across California. Whether you’re a seasoned EPIC award winner or submitting for the first time, this year’s awards program promises to be one of the most exciting yet!
Making Your Special Events Shine in 2024
Power Lunch Webinar
Are you ready to take your agency’s special events to new heights in 2024? Join CAPIO for an engaging and candid panel discussion that promises to be a game-changer for executing events from concept to creation, ensuring every detail shines.
Our speakers will cover tips, tools, and insights on tackling large groundbreakings and ribbon cuttings, creating a State of the City event, and setting up the nation’s first-ever Swift City, honoring superstar Taylor Swift.
During this webinar, you will:
Earn Your APR in 2023: Everything You Need to Know to Start Now!
Power Webinar
Ready to take the next step of professional development in your communications career? Wishing you were more strategic? Think APR!
Join us for a webinar that covers what Accreditation in Public Relations is, how it can help you develop a strategic communications mindset, and how you can start your own APR journey.
CAPIO ADVANCED TRACK: Rethinking Communication and Leadership with Emotional Intelligence and the Adversity Quotient
Power Lunch Webinar
During this CAPIO Advanced Track session, attendees will learn how emotional intelligence and adversity can increase team leadership capacity and productivity. In addition, the presenters will guide attendees through influencing multi-generational, diverse teams and motivating them to work together synergistically while understanding the value of collaboration in an inclusive, empathetic environment.
Mentorship Monday: Switching Gears in Your Career
February 6, 2023
If you’re a public-sector communicator searching for your next challenge, you may be looking at options for a higher-level role at your agency or a similar organization. But maybe you’re looking for more flexibility or balance than a traditional PIO role offers. There are different options to find meaning and advancement. There are also lots of reasons government communicators seek change.
During this roundtable discussion, you’ll learn from four communicators who have successfully transitioned from PIOs to other roles.
CAPIO 2023 State of Communications
Webinar
Welcome to 2023 where public-sector communicators continue to balance ever-changing communications strategies, priorities and best practices as well as keep the lines of two-way communication open for the communities they serve.
During CAPIO’s 2023 State of Communications webinar, attendees will learn about key issues facing California communicators and learn about CAPIO’s areas of focus for 2023 from CAPIO’s President Erin Morales and CAPIO President-Elect/Treasurer Lael Wageneck, APR.
PIO + Community Engagement = How to Manage both Jobs? Learn the top two things to do first!
Power Lunch Webinar
As a public-sector communicator you wear many hats. Oftentimes, you may find yourself leading an agency wide community engagement effort for a challenging project and program. Building trust and rapport with challenging internal and external audiences as well as making decisions in the face of adversity is crucial.
Join veteran community engagement and communications pro Kit Cole, founder of Kit Cole Consulting, as she shares key tips for leading effective, strategic community engagement efforts.
Key Takeaways:
CAPIO Advanced Track-Climbing the Charts: Strategies for Building a Pitch Perfect Communications Office
Webinar Training
As the chief communications professional, you are in charge of overseeing communications for your agency and possibly even building a communications division and team from the ground up. There will be new challenges and opportunities you face in this role as you work with internal and external audiences, oversee employees, measure success, and deal with sensitive and often controversial issues facing your agency.
CAPIO ADVANCED TRACK: Goal Setting for 2023: Strategies that Work
Power lunch webinar
A MEMBER EXCLUSIVE TRAINING
As public sector communicators, it can often feel that work and life bleeds together and there is a long to-do list that is never complete. Putting out small daily fires at home and at the office can lead to a sense of overwhelm and also places larger personal and professional goals, like training for a marathon or earning your Accreditation in Public Relations, on the back burner.
During this not-to-miss webinar, you’ll learn practical strategies to set yourself up for success in 2023.
Key Takeaways:
Creating a successful communications strategy starting with research
Research is an essential first step in creating an effective strategy that is data driven and shows results. It creates the foundation for our communications efforts, drives decision making and produces desired results.
Join CAPIO and ACWA for this webinar that will highlight how to conduct sound research and gather insights that will ensure your agency’s communications efforts stay on track and are able to adjust to change. Presenters Margaret Mohr, Scott Rose and Adam Probolsky will share insights on best practices and review a case study featuring how research shaped the state’s 2022 Save our Water campaign.
Lessons learned in the COVID trenches
Power Lunch Webinar
Even in the best of times grabbing the attention of an audience with public sector communications is a challenge. Distilling complex policy information down to something that is both understandable and engaging is no mean feat. The COVID-19 pandemic took these challenges and supercharged them. Now that we are beginning to see a light at the end of the tunnel what lessons can be learned from this year-long communications gauntlet and how can they be applied to public sector communications outside of times of crisis?
Writing for Maximum Engagement
Power Lunch Webinar
This webinar will provide everyone in your organization with the keys to unlock clear, accessible writing. Join the City of Carlsbad’s Communication & Engagement Director Kristina Ray and Staff Writer Tom Mallory for a master class in how to write effectively for government, from news releases, staff reports, web copy and more.
Key take-a-ways from this webinar include:
The 411 on Developing a successful Citizens’ Academy
Power Lunch Webinar
Agency citizens’ academies are a great opportunity to educate your community on important issues and projects, build and maintain positive relationships, position your agency as a trusted source of information, increase communications and inspire future community leaders.
From deciding on the duration of the program, materials, budget, schedule and logistics, there are many factors to consider before launching your program.