Professional Development


Professional Development

CAPIO realizes that ongoing learning and development is key to our members’ success. That’s why CAPIO is proud to offer many programs to support our members’ advancement in the communications profession. From our popular J. Lindsey Wolf PIO Institute to internationally recognized Accreditation in Public Relations (APR), there is a program tailored to each step in your career.

For more information on CAPIO’s education and development programs, please contact CAPIO Education and Development Chair Rachel McGuire, APR, at or 760-707-4149.

“The recent Social Media Academy workshop in Dublin was one of the more interactive workshops I’ve attended recently. I got a lot out of it and was able to immediately implement some of the latest social media tips. Thank you CAPIO, City of Dublin, and Archive Social.”
   -Jennie Loft, Public Information Manager, City of San José Environmental Services Department 


J. Lindsey Wolf PIO Institute

The CAPIO Board of Directors renamed the PIO Institute in honor of CAPIO member and Paul B. Clark award-winner Lindsey Wolf, who died on March 6, 2010.  Lindsey spent 40 years in Bay Area public affairs and communications. After working for the Association of Bay Area Governments, City of San Francisco, and East Bay MUD, she joined San Jose as its first Public Information Officer, starting an extraordinary 22-year career in communications with the city.  She was a wise counselor and generous mentor, who willingly shared knowledge.


Accreditation in Public Relations
Be an Industry Leader: Earn Your APR

APR logo

CAPIO is one of only nine public relations organizations to offer its members the internationally recognized Accreditation in Public Relations (APR).

The APR recognizes timeless communications principles with contemporary strategies and tactics. The process of earning your APR takes your skills to the next level by exposing you to today’s cutting-edge strategies and practices, assessing your skills to identify strengths and opportunities for growth, and demonstrating your personal and professional commitment to excellence.

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Resource Library

Our resource library helps members become the best public sector communicators in the state.