by CAPIO President, Maurice Chaney
Our role as government communications professionals is to inform,
educate, and engage our communities.
Because, in the end, robust communication in government creates
trust and inspires customers to take action and be involved.
We are in the fortunate role of being able to craft a narrative
that showcases different perspectives on various topics – from
community development and health and safety to education,
infrastructure, and general government operations.
- We create relationships and calls to action.
- We build awareness and understanding through storytelling.
- We engage and foster engagement on civic issues.
- We use all channels and include everyone in critical
It’s essential to have strong communications in government
because it is a foundational element of living in a democracy
where citizens have the freedom to make their voices heard.
Because of the role of the government communicator, every
February 24, we honor the incredible men and women who’ve
dedicated their careers to ensure local, state, and federal
government agencies have effective, impactful, and successful
communication strategies that resonate and are relevant.
We want to flood our social media by highlighting fantastic
government communicators. So, use #GovernmentCommunicationsDay in
your posts or send us an email of you or your team so we can add
it to our channels!