Collaborative Engagement: Adapting Your Engagement Approach Based on Lessons Learned from the Pandemic
Power Lunch Webinar


A lot has changed in just over a year when it comes to engagement strategies and communicating with the communities you serve.

During this webinar, expert communication strategists Matt Salisbury and Jen Guice will explore how engagement has had to adapt during the pandemic and the lessons learned that can help you adapt your own engagement approach.

Key take-a-ways from this webinar include:

  • Case studies on how these lessons helped them reach more people and make engagement accessible across a city or region
  • The role of creativity and how to scale creative engagement
  • What the pandemic taught them about reaching diverse demographics
  • How insights can be extracted for analysis to inform decision-making

Recorded: Thursday, April 29, 2021



This session qualifies for:
CAPIO Certificate in Communications Credit – Community Relations
APR Maintenance Credit



Matthew Salisbury is the Founder of Civica Involve, a digital community and stakeholder engagement platform that supports customers across the public-sector. Prior to founding Civica Involve, Matthew held leadership positions at Hewlett Packard Enterprise in the UK, Australia and the USA as well as Hitachi, where he served in various roles focused on building and enabling smart solutions for cities and downtown areas.

Jen Guice has more than 20 years’ experience in engagement, strategy development and project management working for government, not-for-profits and the private sector. Prior to joining Cred Consulting Jen was a senior member of the Strategic Engagement team at the City of Sydney where she designed and lead significant community and stakeholder engagement projects including Planning for Sydney to 2050, engagement to support the development of the long-term plan for Sydney.