In today’s high-speed, high-stakes news cycle, PIOs and government communicators need more than just a media list. They need real insight into how local journalists are operating, what challenges they face, and how to build relationships that cut through the noise.

On October 9, CAPIO brings you face-to-face with Sacramento’s leading reporters, editors, and producers for an unfiltered conversation about the current media climate.

You’ll hear how shrinking newsrooms, shifting platforms, and changing audience habits impact coverage – and walk away with strategies to make your pitches, press releases, and media interactions more effective.

Panelists:

• Ryan Lillis, PBS
• Dan Hunt, Sacramento Bee
• Cecil Hannibal, KCRA 3
• Monika Dias, ABC 10
• Jen Picard, Capitol Public Radio

Event details:

• Date: Thursday, October 9, 2025
• Time: 11:30 a.m. – 1:00 p.m. (Lunch & networking: 11:30 a.m. | Panel: 11:50 a.m.)
• Location: Sacramento Sewer District, 10060 Goethe Road, Sacramento, CA 95827
• Parking: Onsite — carpooling encouraged
• Cost: CAPIO members: $35 | Non-members: $50

Register

This is your chance to ask what’s working (and what’s not), get behind-the-scenes perspective on how stories are chosen, and strengthen your role as a trusted source in the media’s eyes.